For businesses using Odoo 18 to manage their eCommerce or business operations, integrating Google Analytics 4 (GA4) offers valuable insights into user behavior, sales performance, and overall site engagement. GA4’s advanced tracking capabilities, machine learning features, and customizable reports provide a wealth of data that can help businesses refine their marketing strategies and drive growth. […]
Answer engine optimization (AEO) is a digital marketing approach in which companies optimize their website content so that it appears in AI-generated responses to user searches. It’s termed thus because AI text generators are also known as answer engines. SEO v/s AEO You may be asking what the difference is between AEO and SEO. After […]
Ranking website keywords in search engines with heavy competition requires a strategic approach and consistent effort.